Thursday, October 12, 2006

A reverse ransom note to the Gap

I've found a hilarious article by Steve Johnson of the Chicago Tribune. He calls it a reverse ransom note, and he mercilessly harasses the Gap for using Audrey Hepburn to shill their terrible clothes, and for trying to force-feed a whole country of women a style that fits only a certain body type. There's lots of great quotable parts, but here's two highlights to pique your interest: "This makes one of the classiest actresses Hollywood has seen into the apparel industry equivalent of Ron Popeil," and "While it matters, legally, that her son OKd the ad campaign, it doesn't matter, morally."

Interested? Click here to read the article.

2 comments:

Ankit said...

Nice article... Witty 'and' sensible...

reverse auctions said...

It may be desperate but it indeed sells!